The Non-Technical Founder's Launch Playbook. Free.

The 7-phase system to go from industry expertise to first paying customer. Every tool, every step, every template. No coding required.
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Trusted by students from leading organizations

What's Inside

Validate — AI-powered customer research and a discovery interview framework to confirm your idea is worth building before you invest a dollar.
Brand — Name, domain, logo, and a one-liner that does the selling for you. Done in a day.
Website + Email — A landing page that converts and a 5-email sequence that warms every lead automatically.
Sell — Direct outreach to get your first paying customers. Before the product is finished.
Build Your MVP — Use AI tools like Lovable to build a working product in 2 weeks. Includes how to create your PRD, choose the right builder, and bridge the 30-40% gap that AI can't handle alone.
Scale — Find the 1-2 growth channels that work for your specific product. LinkedIn, content, SEO, AEO, GEO.
Automate — Set up AI operations with Cowork so your business runs without you in every decision.
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Meet your instructor

Over 15 years of expertise in the field at your disposal

Christian Peverelli is a non-technical serial entrepreneur, investor, and the founder of WeAreNoCode and Bond. He has trained more than 600 non-technical founders across 24 countries and built a YouTube audience of over 300,000 subscribers teaching people how to build businesses with AI tools. Previously co-directed a startup accelerator in Los Angeles that helped 100+ companies raise $50M+ and get into Techstars, Y Combinator, and 500 Startups. Christian doesn't write code. He teaches what he actually does in his own businesses.

Christian Peverelli
Founder & CEO - WeAreNoCode